Boomer and the Babe
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For What it’s Worth

In honor of H.B. Pete Peters legacy, DTR will be re-sharing his wisdom from previous blog posts. His book “Experience Matters” Business Lessons from the Trenches will be available soon on Amazon.  Thank you Pete for your business sense, your humor and most of all your friendship.

“For What it’s Worth”
By Pete Peters

Peters and BrownThere are any number of so called experts that tell us, the Baby Boomer Generation, what we want. They tell others how to market to us. These experts try to explain why we do what we do, why we buy what we buy, why we live the way we live and what we need to do to insure our “comfortable retirement.”

For what it is worth, no one knows our triumphs, joys, sorrows, challenges and what we deem to be a success or failure better than we do. It is for that reason we have developed “boomer media outlets” that allow boomer business owners and others in our generation an opportunity to communicate with each other on a large scale, at least here in Arizona.

We hope that with the support of businesses owned by members of our generation, we can facilitate the sharing of knowledge and experience that only our generation has. These experiences go far beyond our business lives.

Some of us still have kids at home, some are in college. Some of us are looking at retiring. Some of us have no desire to retire. Some of us will never retire. Some of us have been short circuited by our employers or the economy and retirement as we thought it would be is now out of the question. Some of us are caring for a second family (our parents or grandchildren) and that was not part of the grand plan. Worse yet, some of us are just putting together a plan based on the new circumstances.

For all the above reasons we have put together a multi-pronged approach to facilitate the sharing of information by the real experts in the field of boomerdom. US! You and me. We are living it, let’s share it.

 

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